Hey, hey, you may say we’re sort of argueing again, but isn’t that what’s supposed to be expected from us as say reputedly observers ? Two weeks back and everybody was talking about Miami with the legitimate wish of seing it at its best and taking the very best out of it. Then there would be the usual recovery time soon to be followed by the display by everyone of what they thought to be the very best, then what ?

Should you ask me if Miami is useful, I no doubt would answer YES. Simply because it has proven once more how the house scene has the capacity to mobilize its energies and make this annual gathering amongst the biggest events of the likes in the world. As for the rest and mainly what is generally made out of it, allow me please to be more reserved. Maybe because of me sort of knowing the score after 10 consecutive times going there… This said, don’t ever get me wrong as the purpose of this writing isn’t to be negative at all otherwise, I humbly think that I’d be doing something else after so many years. As a matter of fact, I can’t help myself wondering how the whole community can keep on spending so much energy for so little results at the end of the day. In other words, what about the benefits taken out of it after such investments ???

Sure, Miami is quite seducive and appealing providing us with a shiny break after so many weeks spent in the cold and rain, but is it just what this is about ? Would most of us ever get there at this period of the year for some other reason ? Not to sure about this neither, peeps, and more particularily in those hard times we’re living, having us thinking about the best solution to keep the way we’ve chosen to live ALIVE…

How ironical it may seem on such circumstances to see label managers cutting out their promo lists the way they’ve recently done, when seing them spending so much money on what appears on most cases as an instant investment.

Being excited at the sole perspective of giving a five to familiar faces, partying and tanning under the sun shouldn’t make us forget about the main reasons of our gathering, as most notoriously shown by Masters At Work along the years while giving a preview to what they’re up to work on during the following months. And I gotta say, as a reputedly observer that the main reason of us coming there is to strengthen existing links and develop relations with new people in order to expand our spectrum coverage with the will of giving the most acurate info at the most appropriate time.

Enuff of those instant resolutions soon to become blah blah blah’s (what the Spanish people usually call ‘palabras’) once the Conf’ is behind us. Communication is by far more than that, established on a regular basis with the common will to materialize agreements while giving birth to projects and develop them. In other words, doing BUSINESS and share the beneficits out of them.

Success isn’t only the result of talent, it’s first and foremost a matter of optimization of our respective abilities and our capacity to make’em work in conjunction.

Hey, wassup ? Miami, then what ? The response is ours…

MFSB